David Gold has joined the celebrity bandwagon by becoming the latest high-profile addition to social network Twitter.
The 73-year-old Hammers co-chairman revealed today that he had opened an account in order to communicate with the club's supporters - many of whom were left seething following remarks made by Gold's partner David Sullivan earlier this week regarding his - and the fans' - absence from the 2-1 defeat at Manchester City.Gold's announcement - regardless of the reasons for it's timing - will be generally welcomed by supporters, who have often complained about a lack of communication between the club and its followers.
Talking to the BBC today, Gold - who is still recovering from his recent operation, hence his particular absence from the City of Manchester stadium last weekend - said:
"My daughter's on Twitter and she gets bombarded - ask the chairman this, ask the chairman that, so I thought it only appropriate that I did it.
"I think it's good to relate to the fans. Also I think it's important that they know we're doing everything that we can; we're hurting as much as they are. I hope I get some nice messages from them as much as the bad ones."
To view the full interview with Dan Walker, click here. An extended interview with David Gold will be broadcast during Football Focus this Saturday luchtime on BBC1.
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