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Maximum capacity to be reached

Filed: Saturday, 2nd June 2018
By: Staff Writer

The deadline for season ticket renewals has passed with West Ham United announcing that 92 per cent of supporters are returning for the 2018/19 campaign.

Boosted by a late flurry of calls from wavering fans following the confirmation of Manuel Pellegrini as the club's new manager, the renewal rate equates to approximately 48,000 supporters signing up for another season at Stratford.

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And with a waiting list that vice chair Karren Brady recently claimed numbers in the region of 48,000, the 4,000+ freshly available seats are likely to be snapped up hastily by around one in ten fans on the list in order to ensure a third consecutive 52,000 sell-out.

That would still leave in excess of 40,000 fans disappointed, according to the vice chair's figures, as briefly mentioned by the club on Friday. "Due to the demand for season tickets and with a large number of supporters on the waiting list, we will not be able to offer everyone on the list a season ticket for the 2018/19 campaign," read a notice on West Ham's website.

Last season's renewal rate of 90 per cent resulted in around 5,000 supporters failing to return to Stratford for a second season, having been 'Founder Members' following the move from Upton Park.

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And with another 4,000 or so having not renewed this year, the club have lost in the region of 10,000 season tickets holders since moving to E20, in addition to the contingent (whose numbers are unknown) that hung up their boots when the Boleyn Ground closed.

Whilst the average non-renewal figure of nine per cent at Stratford may appear significant, and is indeed higher than the four to five per cent expected by Premier League clubs, most of which are already well established in home grounds, this will not unduly concern David Sullivan or Karren Brady.

Despite facing substantial criticism from supporters and commentators in the media alike for the manner in which they have handled the club in recent months, the Board will be delighted at the prospect of selling the full allocation of season tickets for a third successive season, silencing those critics who insisted West Ham would be unable to fill the stadium.

The relocation process for those supporters who have renewed but wish to move to a new seat begins on Monday (4 June) and will last for six days. Opportunities will be offered to season ticket holders based upon the date which they renewed.

The club have confirmed that all supporters who have registered an interest in moving will be contacted by email in due course.

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Season ticket sales since 2015

July 2015 (Boleyn Ground): 24,000
May 2016 (Olympic Stadium): 52,000
June 2017 (Olympic Stadium): 52,000 (renewals: 90%)
June 2018 (Olympic Stadium): 47,800 (renewals: 92%; est. final figure: 52,000)

Related News

   arrow   Brady lashes out, again [22nd Dec 2018]
   arrow   West Ham granted safety certificate [21st Dec 2018]
   arrow   In brief - Thursday's news round-up [22nd Nov 2018]
   arrow   Club release new season tickets [21st Nov 2018]
   arrow   The stinky stadium mystery [2nd Nov 2018]
   arrow   In brief - Tuesday's news round-up [24th Jul 2018]
   arrow   Season tickets sold out [23rd Jul 2018]
   arrow   Season tickets offered to all and sundry [29th Jun 2018]
   arrow   Maximum capacity to be reached [2nd Jun 2018]
   arrow   Waiting list mystery continues [1st Jun 2018]

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